# Business Docs

This section is the internal go-to-market layer for ZoneGaze Matrix. Product and manual docs explain
what Matrix is and how it works. These business docs explain how to position, sell, and discuss the
product professionally without overstating current capabilities.

## Start Here

- [Marketing positioning](marketing-positioning.md)
- [Sales playbook](sales-playbook.md)
- [Commercial posture](commercial-posture.md)

## How To Use This Section

- Use [Marketing positioning](marketing-positioning.md) for website copy, investor-style product
  framing, category language, audience targeting, and message consistency.
- Use [Sales playbook](sales-playbook.md) for discovery calls, demos, qualification, objection
  handling, and follow-up materials.
- Use [Commercial posture](commercial-posture.md) before making pricing, packaging, pilot, or
  support claims.

## Source Backbone

These business docs are grounded in the current product and implementation docs:

- [ZoneGaze Matrix overview](../product/zonegaze-matrix.md)
- [ZoneGaze Matrix feature catalog](../features/matrix-feature-catalog.md)
- [Plugins](../plugins/README.md)
- [Matrix plugin coordination](../plugins/plugin-coordination.md)
- [`flow/contracts/src/zonegaze-products.ts`](../../flow/contracts/src/zonegaze-products.ts)
- [`flow/common/src/plugin-services.ts`](../../flow/common/src/plugin-services.ts)

